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XBP Global / HGM Ventures / Product & ventures

Turning scattered data into a clearer decision.

A business-intelligence proposition connecting disparate data to reporting and decision-making.

MY CONTRIBUTION

GTM strategy · Business development

TOOLS & CAPABILITIES

Data visualization, reporting automation, product storytelling

INDUSTRY

Business intelligence / data analytics

TARGET MARKET

Business teams working across disparate data sources

Athena (Data Visualization) featured artifact

01 / THE CHALLENGE

The problem
worth solving.

Useful business information was distributed across different sources. The product proposition centered on making that information easier to combine, understand, and act on.

02 / THE APPROACH

Strategy, made tangible.

  1. Positioned the platform around aggregating data from disparate sources in real time.
  2. Presented dashboard and reporting capabilities through a visual product story.
  3. Connected the solution to business-intelligence needs and go-to-market conversations.

03 / THE OUTCOME

The original dashboard artifacts illustrate the reporting proposition and support the product story. The legacy video is unavailable; no project-specific commercial result is documented.

04 / THE ORIGINAL WORK

Inside the project.

Original project artifacts, preserved from the portfolio. Open an image to explore the details.

Athena product walkthrough

The original hosted video is currently unavailable. The project’s dashboard images are preserved below.

NEXT PROJECT / XBP Global / HGM VenturesLess friction between an expense and its approval.